Generative AI platform for retail and e-commerce

Answer every shopper, through every peak

Promotions, launches, and the days after them. AI agents resolve order and delivery questions end to end, advisors take the conversations worth a person, and every conversation tells you what to fix.

Request a demo See the platform

Two friends walking up a sunlit street with shopping bags, mid-conversation

Absorb the peak
Zero hold time on call, chat, and WhatsApp when a promotion triples your contact volume overnight.
Resolve the order, not just the question
Capabilities reach into your order and delivery systems: track the parcel, start the return, reschedule the slot.
Turn service into e-reputation
Voice feedback collected in seconds. Your promoters become your ambassadors; your detractors get a real answer.

+0.5 pt

Average Google rating across equipped BUT stores, with four times more customer reviews collected.

BUTRetail

How BUT improved the reputation of its stores

Enjoy the best performance for retail and e-commerce

Models that already know how shoppers ask

Where is my order, can I still return this, is it back in stock. Our models already know how shoppers phrase these, and your catalog and promotions load on top, so the classification plan arrives as a working draft.

Retail & e-commerce

Contact reasons

Share of volume

Order & delivery32%
Returns & refunds24%
Product & stock17%
Promotions & pricing11%

Automate service

Resolve order and delivery questions end to end

Where is my order, change my delivery slot, start a return. AI agents take real actions in your order management and logistics tools, so the flow completes instead of stalling at a hand-off.

Multichannel: call, email, WhatsApp, Messenger
Multilingual: 180+ languages
Human-like experience, without the waiting time

Request a demo See AI Agents

Automate phone answering with a conversational callbot

Callbot“Where is my parcel?”

Answered0.4s, no queue

Identifiedorder number

Trackingfrom your logistics tools

Resolvedno advisor needed

Answer on any channel with a multichannel assistant

Assistant

Call
WhatsApp
Email
Messenger

Identity, history and the answer carry across, so nobody repeats themselves.

180+ languages

Agent AI assistance

No more searching while the customer waits

Connected to your product catalog and procedures, Live Assist anticipates and suggests. Summary and qualification are written during the call and pushed to your CRM at hang-up.

Request a demo See Live Assist

Agent speaking

Agent
“Let me check where that parcel is.”

Returns window: 30 days, extended to 60 in December.

Found in Returns policy · in 0.3s

Read out
Details

Understand

Uncover the root causes of barriers to conversion

Contact reasons, sentiment per topic, and the themes you didn’t anticipate, across calls, chat, email, and voice feedback.

Boost your e-reputation on Google and Trustpilot

Customers leave feedback by voice in seconds, and the same custom analyses structure it. Promoters become public reviews; detractors get a personalized answer.

Voice Feedback0:12

“It said delivered, but nothing ever arrived.”

Extracted

Reason: Delivery dispute
Underlying reason: Carrier scanned it early
Sentiment: Negative
Effort: High

Trust & compliance

Sovereignty is the first question our largest clients ask.

Built in Europe for regulated enterprises across Europe, North Africa and the Middle East, with a human able to step in at every point of the relay.

Read the trust & security overview

EU AI Act ready
Human oversight, transparency, and traceability designed into the relay, not bolted on.
GDPR
No personal data stored without an explicit contractual agreement. Full audit trail on every evaluation.
Data residency
EU hosting for European clients, in-Kingdom for Saudi clients. AI models operated in EU regions with zero retention.
SAMA certified
Certified by the Saudi Central Bank for financial institutions in the Kingdom.